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The Automated Revenue and Nurture System


            Members of The ValPal Network reap rewards from     If they respond “Yes” to any services, they will
            a host of benefits, but now, for the first time ever   be sent onto various nurture drip campaigns
            MovePal aims to make being a member of The          designed to convert them into positive leads.
            ValPal Network cost-positive. That’s right, the first   The consumer’s details will be pinged across to the
            cost-positive AVM (Automated Valuation Model).      relevant partnered company to follow up with, as
                                                                well as the agent.
            A high percentage of our members don’t have
            a sufficient email nurture campaign in place for    If the consumer doesn’t agree to hear from any
            incoming leads, while some have even admitted       providers, never fear. They will still be entered into
            not calling leads at all! As this seems to be a     a drip campaign, prompting them to log in to the
            common problem among agents who don’t have          agent-branded “MovePal – The One Stop Home
            the time or money to effectively nurture leads, we   Movers Hub”, where they can get an updated value
            invented MovePal to automate the process and        for their property, use a cost of moving calculator,
            add to their bottom line at the same time.          instruct the agent, and of course, have access to a
                                                                whole host of special offers from moving services.
            When a consumer fills in the capture form on the
            ValPal tool, they will be prompted to consent to    MovePal will ensure that your brand is regularly
            hearing more information about various moving       engaging with the consumer, so that even if they
            services they will require throughout the sale e.g.   never list a property with you, you still have the
            mortgages, conveyancing, removals, and utilities.   chance to earn revenue from them.




   10   |  The ValPal Network  |  Services Brochure 2018
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