Page 7 - The ValPal Network Services Brochure

Content and Social Media

Bespoke, engaging content and a dynamic social media marketing strategy are two important factors which
contribute towards achieving digital success. A dedicated social media presence helps you to manage your
brand’s online reputation, drive traffic to your website and interact with potential clients. Meanwhile, a tailored
content strategy can help to attract prospects to your website, improve the searchability of your business and
place your executives as experts in your field.

Content Writing

Publishing well-written and relevant content on your website should now be an essential part of your firm’s
digital marketing strategy. Creating and sharing engaging blogs and news articles not only drives traffic to your
website, but also helps to improve your business’ online presence and ranking. Thanks to our unique position in
the property industry, we have a team of in-house property journalists and content writers who are experienced
in creating bespoke content for a range of property industry clients.

Social Media

Most businesses now have a presence on social media, but in this day
and age that is simply not enough. In order to make an impact you
need to implement a social media marketing strategy consisting of
unique daily content posts, online reputation management, frequent
monitoring and interactions with current and prospective clients.
You can also use social media to drive traffic to your website and
ultimately generate more enquiries. Managing this daily schedule
takes time and expertise – which is where outsourcing your social
media management can be extremely beneficial.

Our team are dedicated to social media matters and will help you to
devise a strategy that perfectly suits your business’ aims, whether you
want to focus on Facebook, Twitter, Google or all three.

£ Paid for services The ValPal Network | Services Brochure | 7